Brands are beginning to establish best practices communicating with their customers and prospects on Facebook and Twitter. But many companies large and small have yet to fully leverage the social network for professionals, LinkedIn. With over 120 million user accounts, LinkedIn has also become an essential social network for companies, especially to leverage in their communication plans. Success on LinkedIn isn’t just about individual profiles, it’s about team efforts.
Below, at the link, find seven companies large and small that have found success on LinkedIn. Included are some takeaways on what they do right and how you can emulate their success. Click here for the story.